Thursday, January 27, 2022

House Style in Magazines

Though I will only have one issue of this magazine, it is important to establish a general house style and determine what my outstanding features will be. I aim for my magazine to look reminiscent of a 2000s magazine but modernized. The same editing in the layout but with cleaner lines and more focus on specific hues rather than a large variety of colors. 


I want one of the main house style features to be the feature of the pink/ reddish hues in the color scheme I’ve chosen. Inside the colors most likely will be different because of the styling of the subjects, but what truly matters is the first impression that people get of the magazine upon first viewing.


In class, we reviewed house style for different types of magazines. I focused on “Car and Driver.” Here are my notes of what this magazine’s house style is.

  • Big blocky text for title

  • Primary colors

  • Old western looking font for subheadings

  • Text is formatted to not cover any of the car

    • Some text goes behind the cars need be

  • Mostly ‘action’ shots